Ten Faces Of Innovation
Innovators: people creating value through the implementation of new ideas.
innovation ties the idea to implementation. people make this happen through imagination, will-power, and perseverance in teams or individually. This book uses the personas, the roles innovators play to express, explore and innovate.
Developing an understanding of the roadblosks of these personas ill help you drive for results. Personas can be categorized into
The Learning Personas
Question the "know".
1. The Anthropologist
2. The Experimenter
3. The Cross-Pollinator
The Organizing personas
Savvy abut the counterintuitive processes. Play to win.
1. The Hurdler
2. The Collaborator
3. The Director
and
The Building Personas
Found at the heart of the action.
1. The Experience Architect
2. The Set Designer
3. The Caregiver
4. The Storyteller
innovation ties the idea to implementation. people make this happen through imagination, will-power, and perseverance in teams or individually. This book uses the personas, the roles innovators play to express, explore and innovate.
Developing an understanding of the roadblosks of these personas ill help you drive for results. Personas can be categorized into
The Learning Personas
Question the "know".
1. The Anthropologist
2. The Experimenter
3. The Cross-Pollinator
The Organizing personas
Savvy abut the counterintuitive processes. Play to win.
1. The Hurdler
2. The Collaborator
3. The Director
and
The Building Personas
Found at the heart of the action.
1. The Experience Architect
2. The Set Designer
3. The Caregiver
4. The Storyteller
posted by Ashvin Naik @ 3:36 PM
5 Comments:
At 5:09 PM,
Ashvin Naik said…
The Anthropologist
The anthropologist have the following characteristics:
1. Beginners Mind: willingly set aside what they "know". Observe with an open mind.
2.Embrace Human behavior. observe, empathize, and find watching and talkign to people genuinely rewarding.
3. Draw inferences from intuition. Develop hypothesis based on observed behavior and their own instinct.
4. Seek out epiphanies through a sense of "deja vu". "see" the obviously un-noticed, what others have failed to see or comprehend.
5. Keep a "bug list: negative things" or "idea wallet: innovative concepts and problems". consider everyday experiences to be good potential material.
6. Willing to search for clues in the trash. look beyond th eobvious and seek inspiration in unusual places.
Tools for Anthropologists
Method cards
Ask
Watch
Learn
Try
Side Note : Tips on working with children. BTW, i think these or a modification of these will work with adults as well.
1. Ask about their shoes
2. Offer something about yourself
3. Ask them to invite their best friends along to talk
4. Remind them of their importance
5. Ask for a house tour
6. Ask what they would buy with $10 or $100
7. Make them laugh
At 2:55 PM,
Ashvin Naik said…
The Experimenter
Experimenters incessantly refine ideas by words, then prototype, model and to a successful new offering.
Celebrate the process of prototyping not the tool. Look beyond the prototype to the idea and not to the model itself.
EXTREME PROTOTYPING: Inspire experimenters by encouraging crude prototypes. capture the idea not wait for the idea to be perfected.
IMPLEMENTATION BY EXPERIMENTING:
EXPERIMENTING IN REAL TIME: Develop the Org, that responds fast to market shifts and customer demands.
FLUSH AWAY THE MISTAKES: Encourage small mistakes as a way to learn. cope withthe mistakes as an integral part of improvement.
PAPER THIN PROTOTYPING: Create a tangible vision by helping the customers envision the idea of using your product or service.
MULTIPLE PROTOTYPES: encourage positive discussion on the pros and cons of the idea by comparisons.
CHUNKING RISK: Break down large problems into miniature experiments.
BREAKING THE RULES: Break rules by challenging assumptions.
PROTOTYPE SELLING:Developing th eproduct is half the battle. You have to figure out how to sell.
VIDEO PROTOTYPING: Steps
1. Write a script for video prototyping
2. Polish a short script with the storyboard.
3. Design the setting
4. Interview the customers and their customers(if applicable)
5. Give face and voice to the client aspirations.
PLAY TIME:
invite kids and let them loose and develop the germinating ideas.
In the experimenter mode; the tools are about communicating the idea,
At 4:25 PM,
Ashvin Naik said…
The Cross Polinator
Ingredients of cross polination
1. SHOW & TELL:
2. HIRE FROM DIVERSE BACKGROUNDS
3. STIR THE POT WITH SPACE
4. CROSS CULTURES AND GEOGRAPHIES
5. HOST A WEEKLY "KNOW HOW" SPEAKER SERIES
6. LEARN FROM VISITORS
7. SEEK OUT DIVERSE PROJECTS.
Cross polinators are good students and good teachers. They retain the childlike ability to spot patterns and spot key differences, and apply the differences in new contexts.
Cross polinators are T shaped individuals, i.e, they enjoy a breadth of knowledge in many fields but also possess depth in at least one area of expertise.
Crossing Ideas; Innovation on a shoestring; Increase your fluency; The Fosbury flop; THe Germ of a seed; Found in translation; Reverse mentoring; The gift of giving;Emulating nature;
At 3:12 PM,
Ashvin Naik said…
The Hurdler
The hurdlers are action oriented and are tireless problemsolvers, overcomign obstalcles, savvy risk takers, streat smart rule breakers and mantain a quiet and positive determination. THey act through
1. Great recoveries.(can do spirit)
2. Budget opportunities( turn lemons into lemonade)
3. Healthy innovation (make lemons out of lemonade)
4. Beyond adversity to opportunity (inovate the problem)
5. Outmanouver bureaucracies
a. Dont "Just do your job"
b. Circumvent the company
c. See beyond initial failures
6. See silver lining in every cloud
7. Perseverance (challenge the status quo)
At 4:38 PM,
Ashvin Naik said…
The Collaborator
The collaborators,stir up the pot, proactively cross train, willingly leap org boundaries, create and run multi disciplinary task forces. They often lead from the middle uysing the diplomatic skills. They bring people together to get things done.
The technique of using unfocus groups: You cannot learn much from the "usual suspects" when trying to create something new to the world. Extreme and exceptional people play, brainstorm and draw up concepts that form the basis of innovation.
Jump corporate silos using a third party (external) connector. Bonding across organizations is essential for growth and innovation.
Consider co-habituation; Innovate on collaborations: innovate on payoffs. Eg: Boston beer party to pay for the design of the tap handles.
The key to collaboration is synchronization, the race is won during handoff.
As a collaborator
Coach more direct less to build team confidence
Celebrate passing ideas and responsibilities
Everybody touches the ball
Teach overlapping skills
Less dribbling and more goals.
A collaborator will always have critics. Imagine the force if this person was on your side. Listen to their concerns and complaints and win them over.
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